Gem Awards | Promotional Products & Apparel

6 Retro Products That Are a Blast From the Past

Dec 6, 2022

No matter what decade you think of when you think of "retro products", you can bet there's a customizable product perfect for your next event. Using nostalgia to promote your business can resonate ...

Case Study: Fresh Mesh Promotions

Nov 6, 2022

Market: Real Estate Product Use: Incentive Gift Promotion: A high-end resort selected the Atlantis Mesh Beach Tote as an incentive gift for the visitors who attended their timeshare presentatio...

The Power of Perceived Value

Oct 15, 2022

In marketing terminology, perceived value is what consumers think a product is worth to them. Outside factors like personal memories or associations, celebrity endorsements, resemblance to a higher...

7 Accessories Every Car Owner Needs

Sep 30, 2022

It's just a fact of life: everyone loves cool car accessories. Neat stuff to make life commuting on the road a little bit safer and more convenient. Whether your client is a car dealer, car detaile...

Your Guide to Promotional Shirts

Sep 1, 2022

If you've ever run a 5k or attended a basketball game, chances are you've got a promotional shirt in your drawers somewhere. According to PPAI's 2019 Consumer Study, wearables are the #1 most popul...

Earbuds and Speakers and Headphones - Oh My!

Aug 24, 2022

Music connects us as humans -- it transcends boundaries, cultures, race, and language! You can instantly connect with someone you may not have over the mutual love for a song or a band. Whether it'...

6 Paw-some Promos for Pets and Vets

Aug 2, 2022

For vets, groomers, doggie daycares, and more, pet care is more than a hobby - it's a lifestyle. While puppies don't have any purchasing power, promoting your pet-centric business to dog owners ...

Your Guide to Promo Hats

Jul 26, 2022

A hat is a hat, right? With so many different styles available, it's easy to get confused. With this quick guide to promotional headwear, you'll learn the differences between the various styles of ...

Drive Traffic with These 6 Trade Show Ideas

Jun 19, 2022

Tradeshows are important opportunities for your company to reach out to customers and prospects face-to-face and make lasting impressions. Make sure you're prepared with the proper supplies to ensu...

6 Things You Need on Your Desk

Jun 12, 2022

Most of us spend as much time at our desks as we do in our homes. If that's the case, we should all put some time and effort into making sure our workspace is as happy and motivating as possible. T...

12 Promotional Products for Safe Travels

Jun 5, 2022

Whether you're traveling by plane or by car, it's important to stay safe and comfortable. As COVID-19 cases continue to fall and the amount of vaccinated people rises, business travel is beginning ...

6 Promotional Products That Put the “Fun” in Fundraiser

Apr 29, 2022

Promotional products can help your fundraising event get donors in the giving spirit and maximize the amount of money you raise for charity. These 6 products for fundraisers show off your charitabl...

Case Study: This Promotional Product is in the Bag

Apr 21, 2022

Description: Laundry Bag Industry: Financial What it was purchased for: A credit union wanted to target college students and offer them an incentive to open a new account. They chose a stock desi...

Bamboo: It's Not Just for Pandas!

Apr 6, 2022

What first comes to mind when you think of the phrase "made from sustainable materials"? Bamboo, of course! Bamboo, which is a type of grass (who knew!), is an incredible renewable and sustainable ...

Using Customer Profiles to Find the Perfect Promo Products

Mar 22, 2022

When business owners are asked about the customers they serve, many times, their response is: "Well, we serve everyone..." If a company served everyone, it would be impossible to build a successfu...

Old School vs. New School Promo Products

Mar 7, 2022

It's no secret - people love "vintage" products. Just look at the huge resurgence in vintage clothing that began in the early 2010's and you'll see what we're talking about! For every modern promot...